Come and discover our activities

The GS1 system is used in more than 20 industries, from fresh foods and foodservice to apparel, DIY etc. from transport and logistics to specific segments such as health, defense or aerospace.

In GS1 in Europe, we are dedicated to supporting the use of GS1 standards in these sectors and work with both the users and GS1 Member Organisations to produce common recommendations for the whole European region.

What can you find here?

In this section, you will access all the guidelines, publications, project documents and deliverables on the topics you are interested in. 

Just choose your activity, log in, and you are ready to download or just browse.

  • Healthcare stakeholders engagement (ECHO)

    The international healthcare sector is embracing many regulations and developments at the moment, and the challenge of complying with these various requirements has become evident. Healthcare manufacturers and care providers are therefore looking to GS1 for the answer to this increasingly growing complex problem.

    ECHO (Extending the Collaboration of Healthcare Organisations) is a collaboration of GS1 Member Organisations together with healthcare stakeholders to align efforts and create a clear strategy in the exchange of product data via GDSN (Global Data Synchronisation Network).

    What is ECHO?

    Healthcare providers are under constant pressure to provide good quality care with less costs, and it is important to reduce errors and optimize processes. Manufacturers on the other hand are faced with an avalanche of requirements from various countries with different regulations, languages and business needs.

    The ECHO (Extending the Collaboration of Healthcare Organisations) initiative focuses on harmonising market strategies and data requirements across borders in order to maximise the benefits of using the Global Data Synchronisation Network (GDSN), the global standard for data exchange.

  • Cash handling activities

    GS1 in Europe has worked with the European Central Bank and many National Central banks in Europe to establish rules around the use of GS1 standards in the cash supply chain.

  • Customer Journey

    The customer journey section on this website is designed like a guided tour. Each chapter starts with an overview, then shows specific measures, services, tools, MO best practices and lessons learned. If applicable there are also must-have and nice-to-have recommendations at the end of each chapter. The website-guide should provide new insights and helpful take-aways that are easy to implement and based on practical experience to set-up or improve your own customer journey – no matter of size or maturity of your MO.

  • Data Excellence Technical Work

    Sharing information with consumers has become vital. European users and regulators expect a harmonised approach. GS1 standards allow the various stakeholders to exchange business-to-business but also business-to-consumer data in a reliable and secured way.

  • EU 1169 regulation on food labeling

    The EU Regulation 1169/2011 on food labelling has had a huge impact of on all parties involved in the food supply chain. GS1 and its partners have worked together to ensure that GS1 standards comply with the new requirements.   

    Download the latest version of our guidelines on the use of GS1 standards here.

  • Healthcare UDI in Europe

    GS1 has been designated by the European Commission as issuing entity for Unique Device Identifiers (UDIs).


    GS1 global standards meet the EU Commission’s criteria for the issuance of UDIs, supporting the EU regulators in ensuring a successful implementation of the UDI system as defined by the EU Medical Device Regulation and In-Vitro Diagnostics Medical Devices Regulation (EU Regulations), and enabling manufacturers to comply with these requirements.

    What is UDI (in Europe)?

    The Unique Device Identification (UDI) is a system used to mark and identify medical devices within the healthcare supply chain. Next to the device identifier (Global Trade Item Number, GTIN) in the EU regulation a new identifier for UDI is introduced: the “Basic UDI-DI” (the Global Model Number, GMN), which allows to group medical devices with similar features within the EU regulatory database EUDAMED. On top of that, if applicable, a production identifier (Application Identifier, AI) can be assigned by the manufacturer.


    The implementation of UDI can enhance patient safety and improve efficiency in the healthcare supply chain. It will enable more accurate reports of adverse events, more effective management of medical device recalls and reduction of medical errors.

    Additional information

    Below you can find some additional information on the UDI in the EU and worldwide. For more information or assistance please contact us or contact your local Member Organisation.



  • Working with Marketplaces

    Companies selling products online, through Google or an online retailer will more than likely be asked for a barcode, a product identifier, a GTIN or EAN number. GS1 is here to help companies get started online.

  • Public policy activities

    This activity aims at monitoring the European regulations that might have an impact on our customers’ businesses. We also cooperate with European trade associations to ensure that our respective activities are complementary.

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